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Advertising   Listen
noun
advertising  n.  
1.
A communication publicly promoting some product or service.
Synonyms: ad, advertisement, advert
2.
The business of advertising; the activity engaged in by professional publicists for pay.
Synonyms: advertizing, publicizing, the advertising profession, the advertising industry






Collaborative International Dictionary of English 0.48








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"Advertising" Quotes from Famous Books



... closing his eyes, "I'd fill my window up with useful articles—caps and mittens and stockings and warm underwear and dishes and toothbrushes. And I'd say: 'Might as well afford these on what you saved out of Christmas.' You'd ought to get all the advertising you can out of ...
— Christmas - A Story • Zona Gale

... hung out to dry. Occasionally upon the flanking walls of some of the larger buildings was displayed an enormous painted sign, a violent contrast of intense black and staring white amidst the sooty brown and gray, advertising some tobacco, some newspaper, or some department store. Not far in the distance two tall smokestacks of blackened tin rose high in the air, above the roof of a steam laundry, one very large like the stack of a Cunarder, the other ...
— Vandover and the Brute • Frank Norris

... Avenue would go thundering down. Hence, for him were provided those Y. M. C. A. night bookkeeping classes administered by solemn earnest men of thirty for solemn credulous youths of twenty-nine; those sermons on content; articles on "building up the rundown store by live advertising"; Kiplingesque stories about playing the game; and correspondence-school advertisements that shrieked, "Mount the ladder to thorough knowledge—the path to power and to ...
— Our Mr. Wrenn - The Romantic Adventures of a Gentle Man • Sinclair Lewis

... Conference will do without him Hardly can we venture to surmise; Delegates who would not dare to flout him Manifest their joy without disguise. Freed from his relentless catechizing WILSON goes out golfing all the day; Printers, save for common advertising, Sadly put ...
— Punch, or the London Charivari, Vol. 156, Jan. 15, 1919 • Various

... truth, I have an idea. I remember that ere this fortunes have been made out of sauces, and if this sauce be properly handled and put before the public, it may counteract my falling, or rather disappearing rents. If only I could hit upon a fetching name, and find twenty thousand pounds to spend in advertising, I might be able once more to live on ...
— The Cook's Decameron: A Study in Taste: - Containing Over Two Hundred Recipes For Italian Dishes • Mrs. W. G. Waters

... set on the tops and scrape on sugar [the the tops] balls of parmisan, as big as a walnut [as big a walnut] [Index] Neats feet larded and roasted [page reference missing] Norfolk fool. [page reference missing] [These two entries are consecutive.] [Advertising] with the Subject of Dreams made plain ...
— The accomplisht cook - or, The art & mystery of cookery • Robert May

... again, "that you followed her about and concealed this collection of things in her cloak with a view to advertising ...
— Happy Days • Alan Alexander Milne

... and then she gasped. Upon the first page appeared a woodcut, evidently culled from the advertising department, ...
— Phebe, Her Profession - A Sequel to Teddy: Her Book • Anna Chapin Ray

... the ocean, and dropped anchor off the Battery with some days to spare from the amount due to the voyage. The consignee came off and took possession of the cargo, and duly transferred it to his own warehouse. Though the advantages of advertising were not as fully understood in those days of comparative ignorance as they have been since, he duly announced the goods which he had received, and waited for a customer. He did not have to wait long. It was but a day or two after ...
— The Atlantic Monthly, Vol. I., No. 3, January 1858 - A Magazine of Literature, Art, and Politics • Various

... better half, who was too canny by far to show annoyance, if indeed she felt any, when her husband praised another woman. "If everybody isn't aware of her good points, it isn't that she is averse to advertising them. She has taken up with young Stanton, the sculptor, just because some of us have been interested ...
— The Philistines • Arlo Bates

... outpouring of people on the following day and evening; for never had a show been better advertised than that of Mr. Jenks. Some people even hinted that the escape of the wild beasts had really been a shrewd dodge whereby a novel feature could be introduced into advertising practices; but others scoffed the idea, and pointed to the fact that even through Monday squads of the trainers and canvasmen continued to patrol the highways and byways around Carson as though all of the wild beasts could ...
— Chums of the Camp Fire • Lawrence J. Leslie

... waiting he determined to go into Askatoon. He would have bills printed advertising for Louise as he had done for stray cattle; he would have notices put in the newspapers proclaiming that his wife was strayed or stolen and must be put in pound when discovered. At the moment he decided thus, he caught sight of a wagon approaching ...
— The Judgment House • Gilbert Parker

... remind me of a picture I saw once, in Punch or somewhere else, of a nigger sandwich man advertising baths, and a sweep looking at him, and saying: 'It's enough to tempt one, he looks so jolly clean hisself.' That's the way with you, always firing out Wordsworth's silly twaddle, and objecting to a piece of genuine poetry because it's in a reader. The pig-headed ...
— Two Knapsacks - A Novel of Canadian Summer Life • John Campbell

... parents or guardians, and it enacted a fine, not to exceed five hundred dollars, upon any one found guilty of enlisting a minor against the consent of his guardian, and a fine of one hundred dollars for the advertising or publication of enticements to minors ...
— The Development of Religious Liberty in Connecticut • M. Louise Greene, Ph. D.

... picturesque, red-tiled adobe buildings still clustered about the Mission. But much had been added. The Keiths found themselves in an immense confusion. Screaming signs cried everywhere for attention—advertising bear pits, cock fights, theatrical attractions, side shows, and the like. Innumerable hotels and restaurants, small, cheap, and tawdry, offered their hospitality, the liquid part of which was already being widely ...
— The Gray Dawn • Stewart Edward White

... told, had been appropriated by a sleek old braggart of a company-promoter, who had cozened Joel into the belief that London could be best approached through him. When at last this wretch was kicked downstairs, the effect had been only to make room for a fresh lot of bloodsuckers. There were so-called advertising agents, so-called journalists, so-called "men of influence in the City,"—a swarm of relentless and voracious harpies, who dragged from him in blackmail nearly the half of what he had left, before he summoned the courage and ...
— The Market-Place • Harold Frederic

... three of the fourteen existing parks. The Yosemite Valley and the Yellowstone alone were generally known, but scarcely as national parks; most of the school geographies which mentioned them at all ignored their national character. The advertising folders of competing railroads were the principal sources of public knowledge, for few indeed asked for the compilation of rates and charges which the Government then sent in response to inquiries for information. ...
— The Book of the National Parks • Robert Sterling Yard

... window is a great help. There are very few businesses where what goes on in the office is half as interesting as what is happening on the street outside. If your desk does not happen to be near a window, so much the better. You can watch the sunset admirably from the window of the advertising manager's office. Call his attention to the rosy tints in the afterglow or the glorious pallor of the clouds. Advertising managers are apt to be insufficiently appreciative of these things. Sometimes, when they are closeted with the Boss in conference, open ...
— Mince Pie • Christopher Darlington Morley

... ages, Garry stepped into the kitchen. He knew it was dangerous to press the button on his flashlamp, but there was nothing else to be done, for he could not go moving through the dark, taking the chance of crashing into a chair or table, and thus advertising ...
— The Ranger Boys and the Border Smugglers • Claude A. Labelle

... State. Far, far behind, bathed in glimmering haze which gives them the appearance of palaces in a mirage, you may see the tops of New York's towering sky-scrapers, dwarfed yet beautified by distance. Outside the wide car window the advertising sign-boards pass to the rear in steady parade, shrieking in strong color of whiskies, tobaccos, pills, chewing gums, cough drops, flours, hams, ...
— American Adventures - A Second Trip 'Abroad at home' • Julian Street

... him with a flourish and a bow a card advertising a garage at which motor-cars could be hired for expeditions in the island. Hillyard accepted it and put it into his pocket. He paid a visit to his consul, and thereafter sat in a cafe for an hour. ...
— The Summons • A.E.W. Mason

... to control country newspapers. Though we are charged with being the "organ" of any of half-a-dozen politicians whom we happen to speak of kindly at various times, we have little real use for politicians in our office, and a business man who brings in sixty or seventy dollars' worth of advertising every month has more influence with us than all the politicians in the county. This is the situation in most newspaper offices that succeed, and when any other situation prevails, when politicians control ...
— In Our Town • William Allen White

... the recent patent medicine investigation. It was found that one small, unimportant, quack medical company had under treatment at one time (the day the government closed it up) 200,000 women, suffering exclusively from female diseases. How many similar cases must there be to support the large advertising concerns, whose tentacles reach to the remotest corners of the country and who limit their activity and cater to "diseases of women" only. Let him also give some thought to the fact that no specialty in the whole field of legitimate medical practice has grown with such enormous ...
— The Eugenic Marriage, Vol. 3 (of 4) - A Personal Guide to the New Science of Better Living and Better Babies • W. Grant Hague

... assertion. He declared that they had been remitted to him from Holland, and as his transactions were known to be extensive, there appeared every reason to credit his statement. He then avowed his intention of advertising this refusal of the Bank, and the citizens thought there must be some truth in his bold announcement. Information reached the directors, who grew anxious, and a messenger was sent to inform the holder that he might receive cash in ...
— Old and New London - Volume I • Walter Thornbury

... have been Congreve's "Mourning Bride." The book-shop at the corner of St. Paul's Churchyard would be Harris's (late Newbery's); that in Skinner Street (No. 41) was, of course, Godwin's, where Mrs. Leicester's School was published and sold. This pleasant art of advertising one's wares in one's own children's books was brought to perfection by Newbery, and by Harris, his successor, whose tiny histories are full of reminders of the merits of the corner of St. Paul's Churchyard. By making Mr. Barton hesitate between the two shops and then ...
— Books for Children - The Works of Charles and Mary Lamb, Vol. 3 • Charles and Mary Lamb

... inefficient hand methods.... Of course the fastness of growth wouldnt affect the sale to farmers—help it in fact. No doubt she'd had more than I originally thought in that aspect, I conceded generously. We could let them apply it themselves ... mailorder advertising ... cut costs that way.... Think of clover and alfalfa—or werent they grasses? Anyway, imagine hay or wheat as tall as Iowa corn and corn higher than a smalltown cityhall! Fortune—there'd be a dozen fortunes ...
— Greener Than You Think • Ward Moore

... to laugh as usual, and no longer exactly knew how it was that he had received some ten thousand francs in connection with the matter, whether it were in the shape of a vague loan, or else under some pretext of publicity, puffery, or advertising, for Hunter had acted with extreme adroitness so as to give no offence to the susceptibilities of even the ...
— The Three Cities Trilogy, Complete - Lourdes, Rome and Paris • Emile Zola

... intensely commercial; it is not the dry-goods man or the grain merchant only who has goods for sale, but the poet, the orator, the scholar, the philosopher, and the politician. We are all, in a measure, seeking a market for our wares. What we desire, therefore, above all things, is a good advertising medium, or, in other words, a good means of making known to all the world where our store is and what we have to sell. This means the editor of a daily paper can furnish to anybody he pleases. He is consequently ...
— Reflections and Comments 1865-1895 • Edwin Lawrence Godkin

... he found it very hard work, at first, even learning the letters. The next night it was easier, and he was soon able, when waiting for a job, to employ himself by spelling out the names over the shop doors and the words on the advertising papers. Sometimes he could get nothing to do, especially in very bad weather; and then he went to the industrial school at the Refuge, if it was open, or to the day-school; and here he began to understand the great truths about ...
— The Ferryman of Brill - and other stories • William H. G. Kingston

... taste, full of beautiful pictures and bubbling over with enthusiastic text, all based upon possibilities rather than upon realities. But the Acre Hill Land Improvement Company was sincere and honest. It believed in advertising what it had; it believed in dilating somewhat on the possibilities, but it was too honest to claim for itself virtues it did ...
— The Booming of Acre Hill - And Other Reminiscences of Urban and Suburban Life • John Kendrick Bangs

... for the carnival, much advertising is done, the newspapers, reflecting the will of the many, devote pages to the wonderful things that will happen. The shows arrive—the touters, the spielers, the clowns, the tumblers, the girls in tights, the singers! ...
— Love, Life & Work • Elbert Hubbard

... gallantry of some individual hero, they soon found that their defense must be organized, and Admiral Sir Percy Scott was entrusted with the task. Lights were extinguished on the streets and screened on the water front. Illumination for advertising purposes was forbidden; windows were covered, so that London became at night a mass of gloom. The Zeppelins, compelled to fly at a very great height, because of anti-aircraft guns, were blinded. As in Paris airplanes were constantly ...
— History of the World War - An Authentic Narrative of the World's Greatest War • Francis A. March and Richard J. Beamish

... heads of squaw-corn, which were highly recommended by an unscrupulous young Shylock, who had just come to town and was short of a jack-knife. His handkerchief, scribblers and pencils mysteriously disappeared, but other articles came in their place: a small round mirror advertising corsets on the back (Gordon Smith said pigeons liked a looking-glass—it made them more contented to stay at home); a small swing out of a birdcage, which was duly put in place (vendor Miss Edie Beal, owner unknown). Of course, it was too small for pigeons, but there were going to be little ones ...
— The Black Creek Stopping-House • Nellie McClung

... secret societies, the individual, the family, the church and the state. If other organizations prefer to resort to the newspapers, the pulpit, the rostrum and other information conduits for the purpose of advertising their wares, their greatness and their goodness, and the vast amount of humanitarian work they are doing and purposing, such is ...
— The Jericho Road • W. Bion Adkins

... from his yard; and adhere to the "No admittance except on business" principle. This causes a good deal of unpleasantness, and the trader's nights are now cheered by lively war-dances outside his stockade; the accompanying songs advertising that the customers are coming over the stockade to raid the store, and cut up the trader "into bits like a fish." Sometimes they do come—and then—finish; but usually they don't; and gradually settle down, and respect the trader greatly as "a Devil man"; and do business on sound lines during the ...
— Travels in West Africa • Mary H. Kingsley

... interested in magazines,—that is to say she was (at a very early age) vitally concerned with the advertising columns, and forced me to spend a great deal of time turning the pages while she discovered and admired the images of shoes, chairs, tables and babies,—especially babies. It rejoiced her to discover in a book the ...
— A Daughter of the Middle Border • Hamlin Garland

... we had to take notice of a shop advertising to rent life-saving apparatus for the trip across the Channel. It was fine—a one-piece suit which came from the toes to the ears and a hood which you could turn in over your head! There was a painting of a torpedoed ...
— The U-boat hunters • James B. Connolly

... will meet the deficit. As long as my paternal wells flow in Ohio the Express will issue forth as a clean paper, a dignified, law-supporting purveyor to a taste for better things—even if it has to create that taste. Its columns will be closed to salacious sensation, and its advertising pages will be barred to vice, liquor, ...
— Carmen Ariza • Charles Francis Stocking

... time he had thoroughly exhausted the local Directories in his cautious researches among the "Smiths," for in his fear of precipitating a premature disclosure he had given up his former anonymous advertising. And there was a certain occupation in this personal quest that filled his business time. He was in no hurry. He had a singular faith that he would eventually discover her whereabouts, be able to make all necessary inquiries into her ...
— Openings in the Old Trail • Bret Harte

... the necessity to which I was at that time reduced! One has heard that the North Americans invent the most singular advertising, but I will not believe they surpass the Parisian. Myself, I say I cannot express my sufferings under the notation of the crowds that moved about the Cafe' de la Paix! The French are a terrible people when they laugh sincerely. ...
— The Beautiful Lady • Booth Tarkington

... relative. With her impatience for this lecture of her friend's to-night, she's in an unspeakable state! She can't sit still for three minutes, she goes out fifteen times a day, and there has been enough arranging and interviewing, and discussing and telegraphing and advertising, enough wire-pulling and rushing about, to put an army in the field. What is it they are always doing to the armies in Europe?—mobilising them? Well, Verena has been mobilised, and this ...
— The Bostonians, Vol. II (of II) • Henry James

... is the help that the boy renders as an advertiser. The boy is a tremendous promoter of his uppermost interest; and, while boys' work must not be exploited for cheap and unworthy advertising purposes but solely for the good of the boy himself, the fact remains that the boy is an enterprising publicity bureau. The minister who gives the boy his due of love, service, and friendship will unwittingly secure more and better publicity than his more scholastic ...
— The Minister and the Boy • Allan Hoben

... business circumspectly, without loss of time. He leased a good location, wired the factory to ship at once, began a modest advertising campaign in the local papers, and as a business coup collared—at a fat salary and liberal commission—the best salesman on the staff of the concern doing the biggest motor-car business in town. Thompson ...
— Burned Bridges • Bertrand W. Sinclair

... The late baron's solicitors have been advertising for some time for news regarding the whereabouts of Peter Janssen Pullaine, and if you had not so successfully hidden your real name under that of your professional one, no doubt some of your colleagues would have put you in the way of finding it out long ...
— Cleek, the Master Detective • Thomas W. Hanshew

... appear he seemed to hold her responsible for all the world's long sadness. Meanwhile the printer was telephoning for Mr. Ross's O. K. on copy, the engravers wanted to know where the devil was that color-proof, the advertising agency sarcastically indicated that it was difficult for them to insert an advertisement before they received the order, and a girl from the cashier's office came nagging in about ...
— The Job - An American Novel • Sinclair Lewis

... grand move. From the poet's corner of rural newspapers, and from comic collections, he clipped several specimens of the crudest sort of sentimental trash in rhyme. These he took to the local newspaper, and arranged for their insertion at double advertising rates. A few days later, he bustled into the parlor, smirking in his most odious manner, and, coming up to Annie, thrust an open newspaper before her, marked in one corner to ...
— Potts's Painless Cure - 1898 • Edward Bellamy

... The hall had been tastefully decorated. Over the platform in large letters were inscribed, "Equal Work;" "Equal Wages;" "Welcome;" while around the entire hall ran evergreens in loops and circles. Elias Longley, the constant and true friend of suffrage for women, had taken charge of the advertising, and it was most effectively done. The newspapers showed good will in advance by pleasant local notices. Mrs. Margeret V. Longley, who has been a member of the American Association from the time it was organized, ...
— History of Woman Suffrage, Volume II • Elizabeth Cady Stanton, Susan B. Anthony, and Matilda Joslyn Gage

... auction, and the advertisements are in consequence more numerous than they would otherwise be. An auctioneer alone, in good business, will pay each of the papers about L1000 per annum for printing and advertising his numerous sales. We have a supreme court with a suitable establishment of officers. John Walpole Willis, Esq., was resident judge. He is now amongst you, for, by the slip which carries this letter, he starts for England, ...
— Blackwood's Edinburgh Magazine — Volume 55, No. 340, February, 1844 • Various

... no mechanical affair of official routine—it was a drama. "As the moment of psalmody approached a slate appeared in front of the gallery, advertising in bold characters the Psalm about to be sung. The clerk gave out the Psalm, and then migrated to the gallery, where in company with a bassoon and two key-bugles, a carpenter understood to have an amazing power of singing 'counter,' and two lesser ...
— The Parish Clerk (1907) • Peter Hampson Ditchfield

... of North Carolina, and is hereby enacted by the authority of the same, that William R. Smith of Halifax, Simon J. Barker, of Martin and William Brittin of Bertie, be, and they are hereby appointed commissioners for the purpose of advertising and selling in manner hereinafter directed, the above named tract of land bounded as follows, to wit: beginning at the mouth of Quitsnoy swamp; running up the swamp 430 poles to a scrubby oak, near the head of said swamp by a great spring; thence ...
— Legends, Traditions, and Laws of the Iroquois, or Six Nations, and History of the Tuscarora Indians • Elias Johnson

... in silence after that, both of them reading in three colors the border effulgencies of frenzied advertising. ...
— Humoresque - A Laugh On Life With A Tear Behind It • Fannie Hurst

... true. We fairly jounced our way to the old brownstone structure, which sat with such pathetic dignity on the square of discouraged grass, frowning at the surrounding tenements. The sign advertising the waxworks and "Collection of Criminology" still hung at the ...
— The Blue Wall - A Story of Strangeness and Struggle • Richard Washburn Child

... Through the open doorway, while he listened for the twentieth time to the detailed description of the house that was wanted, Raoul saw his schooner's second boat draw up on the beach. The sailors rested on the oars, advertising haste to be gone. The first mate of the Aorai sprang ashore, exchanged a word with the one-armed native, then hurried toward Raoul. The day grew suddenly dark, as a squall obscured the face of the sun. Across the lagoon Raoul could see approaching ...
— South Sea Tales • Jack London

... differences in evidences of prosperity that are associated with lime percentages. The areas that are able to produce the vegetation characteristic of calcareous soils are obviously the most prosperous. The decidedly lime-deficient sections, advertising their state by the kind of original timber, and later by unfriendliness to the clovers, do not attract buyers except through relatively low prices for farms. Such areas are extensive and have well marked ...
— Right Use of Lime in Soil Improvement • Alva Agee

... days after the audience the "souvenirs" were brought to the I.G. by the Palace servants. In addition, they gave him a little surprise of their own. He found them pasting a big red placard on his front gate. It was their way of advertising his newest honour—the Presidency of a Board—and has had the sanction of society in China since the Flood. What if it is a little embarrassing! It would be worse for the newly promoted to tell his friends about his step up in ...
— Sir Robert Hart - The Romance of a Great Career, 2nd Edition • Juliet Bredon

... for his is the first and last word on the subject of war correspondents, gradually decided to combat the German advertising. ...
— New York Times Current History: The European War, Vol 2, No. 1, April, 1915 - April-September, 1915 • Various

... birds is set forth in an advertising booklet called, "Game Farming" of the Hercules Powder Co., which has offices in a dozen cities, so we need ...
— Three Acres and Liberty • Bolton Hall

... treat with America, from which, by reason of a partisan letter, he was obliged to withdraw. In 1779 ne was appointed commodore of a small fleet. In 1781 he was again returned to Parliament. He was a violent and self-advertising politician. ...
— George Selwyn: His Letters and His Life • E. S. Roscoe and Helen Clergue

... first time in the financial history of Great Britain, Prime Minister Asquith declared in his Guildhall speech of June 29, an unlimited and democratic war loan was popularized, appealing to all classes, including the poorest, and advertising the sale through the Post Office of vouchers for as low as 5 shillings to be turned into stock. His speech was intended also to initiate a movement for saving and thrift among the people as the only secure means against ...
— New York Times Current History; The European War, Vol 2, No. 5, August, 1915 • Various

... said the man of ideas, coming into the smoking room, "I see that they have original ideas on the subject of advertising. According to the usually well-informed Daily Lyre, all 'bombastic' advertising is punished with a fine. The advertiser is expected to describe his wares in restrained, modest language. In case this idea should be introduced into England, I have drawn up a few specimen advertisements which, ...
— A Wodehouse Miscellany - Articles & Stories • P. G. Wodehouse

... celluloid bureau sets, flower seeds, and rubber toys and rattles, but large glass flagons of coloured waters duly held the corners of the show windows on the street, and dusty and fly-specked cards advertising ...
— Martie the Unconquered • Kathleen Norris

... judgments with remarks showing a good deal of shrewd wisdom. In one case a man was indicted for advertising a show without a license. The defendant insisted that the indictment was insufficient because it set out merely what the show purported to be, and not what it really was. On which the Judge remarked: "The indictment sets out all that is necessary, ...
— Autobiography of Seventy Years, Vol. 1-2 • George Hoar

... you wouldn't. Harry is the sheriff, and he controls two thousand dollars' worth of official advertising. I'd sooner he'd kick me from here to Borneo and back again than to take that advertising away from the Patriot. What are a few bumps and a sore shin or two compared with all that fatness? No, sir; he can have all the fun he wants ...
— Elbow-Room - A Novel Without a Plot • Charles Heber Clark (AKA Max Adeler)

... no good advertising for my father," said the girl in her clear voice, "because he can neither read nor write. He is a very passionate, hasty man, and five years ago he struck a man down and thought he had killed him. We have seen nothing and heard nothing of ...
— The Skipper's Wooing, and The Brown Man's Servant • W. W. Jacobs

... of ardour only befits a first uncalculated outburst of youthfulness. It is quite another matter when it is deliberately hardened into a rigid routine, and becomes an organized method of creating disorder for the purpose of advertising a grievance in season and out of season. Since, moreover, the attack was directed chiefly against politicians, precisely that class of the community most inclined to be favourable to woman's suffrage, the ...
— The Task of Social Hygiene • Havelock Ellis

... difficulty, and, what is of more importance to Americans, with so much loss of time. Again, in America, if a person wishes to become a special partner (a sleeping partner) in any concern, he may do so to any extent he pleases, upon advertising the same, and is responsible for no more than the sum he invests, although the house should fail for ten times ...
— Diary in America, Series One • Frederick Marryat (AKA Captain Marryat)

... establishment of a market in the United States for the output of Seabrook & Clifford. Until now the buyers across the Atlantic had shown little interest in their well-known materials, although salesman after salesman had been sent out, and money sunk in advertising to an extent that made him shudder to contemplate. Bitterly he had begun to fear that the wish of his heart would never be realised in his lifetime, yet now, behold! It had come about, and through the agency and judgment of his son. He felt a burning ...
— Juggernaut • Alice Campbell

... and suited to every kind of student and every grade of knowledge. I mention the names of none. For first, they happily need no advertisement from me; and next, I fear to be unjust to any one of them by inadvertently omitting its name. Let me add, that in the advertising columns of those serials, will be found notices of all the new manuals, and of all apparatus, and other matters, needed by amateur naturalists, and of many who are more than amateurs. Microscopy, meanwhile, and ...
— Glaucus; or The Wonders of the Shore • Charles Kingsley

... "I don't think advertising would do any good. Your supposed father didn't seem very enthusiastic about meeting you, the time you landed on ...
— Owen Clancy's Happy Trail - or, The Motor Wizard in California • Burt L. Standish

... ridiculing his prosecutors, which Defoe, with a keen eye for advertising, scattered all over London. Crowds flocked to cheer him in the pillory; and seeing that Defoe was making popularity out of persecution, his enemies bundled him off to Newgate prison. He turned this experience also to account ...
— English Literature - Its History and Its Significance for the Life of the English Speaking World • William J. Long

... The Committee recommends the advertising and sale (except by doctor's prescription) of drugs euphemistically described as for the "correction of women's ailments" or "correction of irregularities" should be forbidded. For their alleged purpose of ...
— Report of the Committee of Inquiry into the Various Aspects of the Problem of Abortion in New Zealand • David G. McMillan

... with various medicated fluids constitute the best and most efficient measures of local treatment. They should be used only under the advice and management of the physician. No greater mistake can be made than to resort to the advertising quack, the druggist's clerk, or the prescription furnished by an obliging friend. Skillful treatment, resulting in a complete radical cure, may save him much suffering from avoidable complications and months or years ...
— The Home Medical Library, Volume II (of VI) • Various

... himself maid-of-all-work, since not one of the applicants came up to even Norah's limited standard. Finally, however, Mr. Linton had refused to enter any more registry-offices or to let Norah enter them, describing them, in good set terms as abominable holes; and judicious advertising had secured them a housekeeper who seemed promising, and a cook who insisted far more on the fact that she was a lady than on any ability to prepare meals. The family, while ...
— Captain Jim • Mary Grant Bruce

... emphasized was the economy of large production.[9] The economies that are possible within a single factory may be still greater in a number of combined or federated industries. The cost of management, amount of stock carried, advertising, cost of selling the product, may all be smaller per unit of product. Each independent factory must send its drummers into every part of the country to seek business. In combination they can divide the territory, visit every merchant and get larger orders at smaller cost. A large aggregation ...
— Modern Economic Problems - Economics Vol. II • Frank Albert Fetter

... awakening, found the walls placarded with notices advertising the issue of shares in the Universal Credit Company, and announcing the names of the directors, among which appeared that of the Prince. Some were members of the Legion d'Honneur; others recent members of the Cabinet Council, and Prefets retired into private life. A list of names to dazzle the ...
— Serge Panine, Complete • Georges Ohnet

... Roman and Arabian talismans for love, good luck, and all business affairs;" or the wonderful clairvoyant who can be "consulted on absent friends, love, courtship and marriage." Not infrequently she falls into the toils of those advertising frauds, who frequently combine the vile trade of procuress with the ostensible trade of fortune-telling. When the girl is drawn to this den, the trump card offered her is, of course, the young gentleman, rich as Croesus ...
— Danger! A True History of a Great City's Wiles and Temptations • William Howe

... and she couldn't go to the neighbours. Always an indefatigable visitor, she amused herself with a pile of magazines, visiting in imagination each person and place pictured in the illustrations, and on the advertising pages. She played with the breakfast-food children, talked to the smiling tooth-powder ladies, and invented histories for the people who were so particular about their brands of ...
— The Little Colonel's Chum: Mary Ware • Annie Fellows Johnston

... better drivers. Why do you not get better men, Bailey? You wanted to go into this racing business; you said the cars needed advertising. My brother always attended to that side of the factory affairs, while he lived, with you as his manager. Now it is altogether in your hands. Why do you not ...
— The Flying Mercury • Eleanor M. Ingram

... badly as he needs some heavy underwear. But this isn't the worst of it. Take the banner. It bears the single word "Excelsior." The youth is going through a strange town late in the evening in his nightie, and it winter time, carrying a banner advertising a shredded wood-fiber commodity which won't be invented until a hundred and fifty years after ...
— A Plea for Old Cap Collier • Irvin S. Cobb

... were stopped by the procession, and then, for want of better occupation, rang their bells. One saw innumerable yelping dogs: big Belgian police hounds harnessed to the cart and doing their share of work, others sniffing along the outskirts and plainly advertising for an owner. There were noisy cattle, too, some of which escaped. Long after the city was evacuated I saw a cow bellowing under an archway of the ...
— The Log of a Noncombatant • Horace Green

... was solved, the rest would be easy. I could keep in the hollows for a few miles until out of sight of the Ridge Road, and Gowdy might rake the wayside to his heart's content and never find us except by accident; but I saw no way of getting off the traveled way without advertising my flight. Of course Gowdy would follow up every fresh track because it was almost the only thing he could do with any prospect of striking the girl's trail. I thought these things over as I drove on westward. I quieted her by saying that I ...
— Vandemark's Folly • Herbert Quick

... chairman, Mrs. Elnora Monroe Babcock (N. Y.). Illustrating its work she said: "About 50,000 suffrage articles have been sent out from the press headquarters since our last annual convention; 2,400 of these were specials; 5,155 articles and items advertising the Bazaar; many articles on prominent women were furnished to illustrated papers and newspaper syndicates; a page of plate matter was issued every six weeks and seven large press associations were supplied with occasional articles." The ...
— The History of Woman Suffrage, Volume V • Ida Husted Harper

... and action of the various branches. As before, she was listened to with deference and attention, and we find her name mentioned in the most appreciative manner in the Reports of the meeting. Her remarks in regard to the value of free use of the Press, and of advertising, in the collection of supplies for the Army, stimulated the Commission to renewed effort in this direction, which they had partially abandoned under the censorious criticism of some portion of the public, who believed the money thus expended to be literally thrown away. The result was, ...
— Woman's Work in the Civil War - A Record of Heroism, Patriotism, and Patience • Linus Pierpont Brockett

... squeeze, I guess. Everybody's talking about the way young T. A. took hold. You know he spent years running around Europe, and he made a specialty of first nights, and first editions, and French cars when he did show up here. But now! He's changed the advertising, and designing, and cutting departments around here until there's as much difference between this place now and the place it was three months ago as there is between a hoop-skirt and a hobble. He designed one skirt—Here, ...
— Roast Beef, Medium • Edna Ferber

... these new quarters are proving so popular among the animals that there is some talk of advertising them extensively in Central Africa and other haunts of big game with a view to attracting new tenants to the ...
— Punch, or the London Charivari, June 10, 1914 • Various

... the circulation of HARPER'S YOUNG PEOPLE will render it a first-class medium for advertising. A limited number of approved advertisements will be inserted on two inside pages ...
— Harper's Young People, August 10, 1880 - An Illustrated Weekly • Various

... struggling desperately for maintenance. The majority are printed at a positive loss, as regards dollars and cents. It is doubtful if any of the survivors are supported exclusively from revenues derived from subscriptions and advertising. It is a stinging indictment of our much-lauded "race pride" that the greater proportion of our Negro journalists are compelled to depend for a living upon teaching, preaching, law, medicine, office-holding, or upon some outside business investment. In character and make-up, these papers are as widely ...
— Twentieth Century Negro Literature - Or, A Cyclopedia of Thought on the Vital Topics Relating - to the American Negro • Various

... The modern advertising provides a new scale of values. No doubt Mr. Pelman offers his celebrated hundred guineas' fee equally to all his victims, but we may be pretty sure that in his business- like brain he has each one of them nicely labelled, a Gallant Soldier being good for so much ...
— Not that it Matters • A. A. Milne

... have time to prepare the subsequent numbers, and ensure a continuance of the work. As to the coffee-houses, you must not depend on their taking it in at first, except you go on the plan of the Tatler, and give the news of the week. For the first two or three weeks the expense of advertising will certainly prevent any profit being made. But when that is over, if a thousand are sold weekly, you may reckon on receiving L5 clear. One paper a week will do better than two. Pray say no more as ...
— Memoirs of the Life of the Rt. Hon. Richard Brinsley Sheridan V1 • Thomas Moore

... as they stood; except that the report of my appointment is every day spreading more widely; and that I am beset by advertising dealers begging leave to make up a hundred cotton shirts for me, and fifty muslin gowns for you, and by clerks out of place begging to be my secretaries. I am not in very high spirits to-day, as I have just received a letter from poor Ellis, to whom I had not communicated my intentions ...
— Life and Letters of Lord Macaulay • George Otto Trevelyan

... monotony I will repeat my concluding remarks of last year and ask that each member help increase the prosperity and usefulness of the Association by enlisting new members, by advertising his business in the annual report, and by paying his dues promptly. The secretary would much rather spend his time answering questions and imparting such information as lies in his power, than to have to send repeated notices to members in arrears ...
— Northern Nut Growers Association Report of the Proceedings at the Sixth Annual Meeting. Rochester, New York, September 1 and 2, 1915 • Various

... 1992, advertising copy from Rainbow Technologies (a manufacturer of dongles) included a claim that the word derived from "Don Gall", allegedly the inventor of the device. The company's receptionist will cheerfully tell you ...
— The Jargon File, Version 4.0.0

... to talk of illustrations for an article that had been lavishly paid for in advance. The hero might have thought he was again in the northern seas. At the next moment the boy was treating almost courteously a German from the cast side who wanted the Eclipse to print a grand full page advertising description of his invention, a gun which was supposed to have a range of forty miles and to be able to penetrate anything with equanimity and joy. The gun, as a matter of fact, had once been induced to go off when it had hurled itself passionately upon its back, incidentally breaking its inventor's ...
— Active Service • Stephen Crane

... college is much like the bigger world outside. The fittest survive on their own merits, and these must be obvious and well advertised, or they are in great danger of being overlooked. And it is safer in the long run to do one's own advertising and to begin early. Eleanor understood this, but she forgot or ignored the other rules of the game. Betty practiced it unconsciously, which is the proper method. Helen never mastered its application and succeeded in spite ...
— Betty Wales Freshman • Edith K. Dunton

... of no reason, save general Californian apathy, why the extinction of this huge and remarkable animal was not prevented by law. The sunset grizzly (on a railroad track) is the advertising emblem of the Golden State, and surely the state should take sufficient interest in the species to prevent ...
— Our Vanishing Wild Life - Its Extermination and Preservation • William T. Hornaday

... that a "father" and "mother" should be found. On this subject "the Golden Shoemaker" had talked much with his minister. He shrank from the thought of advertising his need. He was afraid of bringing upon himself an avalanche of mercenary applications. His idea was to fix upon some excellent Christian man and woman who might be induced to accept the post as a sacred and delightful duty. They must be persons who loved ...
— The Golden Shoemaker - or 'Cobbler' Horn • J. W. Keyworth

... Byron ist jetzt tot, und ein Wort ueber ihn ist jetzt passend. Vergiss es nicht; Du thust mir einen sehr grossen Gefallen."[253] We shall probably not be far astray in assuming that the "Gefallen" was to have been the advertising of Heine as the natural successor of Byron in European literature. Three months later he once more urges the request: "Auch faende ich es noch immer angemessen, ja jetzt mehr als je, dass Du Dich ueber Byron und ...
— Types of Weltschmerz in German Poetry • Wilhelm Alfred Braun

... never get over there in time for that. Some of our American folks don't know what he is about,—not understanding his language—and imagine that he's selling popcorn or advertising the dance-house, or maybe calling for somebody to come ...
— Elsie at the World's Fair • Martha Finley

... which we are writing the antislavery societies of the North-east had attained a considerable vitality, and the echoes of their work came back from the South in furious resolutions of legislatures and other bodies, which, in their exasperation, could not refrain from this injudicious advertising of their enemies. Petitions to Congress, which were met by gag-laws, constantly increasing in severity, brought the dreaded discussion more and more before the public. But there was as yet little or no antislavery ...
— Abraham Lincoln: A History V1 • John G. Nicolay and John Hay

... great undertaking was signed in Rome in April, 1886, and Webster immediately prepared to go over to consult with his Holiness in person as to certain details, also, no doubt, for the newspaper advertising which must result ...
— Mark Twain, A Biography, 1835-1910, Complete - The Personal And Literary Life Of Samuel Langhorne Clemens • Albert Bigelow Paine

... advertising pages is shown after all text, along with a list of file names for major illustrations. Typographical errors in the original, whether corrected or not, are listed at ...
— Golden Days for Boys and Girls - Volume VIII, No 25: May 21, 1887 • Various

... young man in one of Chicago's segregated districts for advertising and encouraging vice, asked this question, as he stood on the curbstone in one of our midnight gospel meetings: "If the wise men who are set up over us to rule us want it this way, what can you expect ...
— Fighting the Traffic in Young Girls - War on the White Slave Trade • Various

... certainly a withering epithet in this connection; and one can perfectly understand the professional's attitude. A sitting-room, nay, worse—"A kind of drawing-room," in the midst of the kennels! Why, it almost suggests that, forgetful of prize-winning, advertising, and selling, the Colonel must positively have enjoyed the mere pleasure of spending a leisure hour among his dogs; not at a show or in the public eye, but in the privacy of his own home! Glaring evidence of amateurishness, ...
— Jan - A Dog and a Romance • A. J. Dawson

... small and swift like himself; in fact, like his domestic service, it was of his own invention. If he was an advertising quack, he was one who believed in his own wares. The sense of something tiny and flying was accentuated as they swept up long white curves of road in the dead but open daylight of evening. Soon the white curves came sharper and dizzier; they were upon ascending spirals, as they say in the modern ...
— The Innocence of Father Brown • G. K. Chesterton

... Hester was the fact that so few people were present, many of them children at half-price, some of whom seemed far from satisfied with the amusement offered them. When the hall and the gas—but that would not be much—and the advertising were paid for, what would the poor old scrag-end of humanity, with his yellow-white neckcloth knotted hard under his left ear, have over for his supper? Was there any woman to look after him? and would she give him anything fit to eat? Hester was ...
— Weighed and Wanting • George MacDonald

... prestidigitator in a popular dime-museum," I suggested, willing to help her out, "and am doing a little advertising." ...
— Hearts and Masks • Harold MacGrath

... at all in Waco is one of the seven wonders of the literary world. That a magazine so located and written by one man, having but a paltry advertising patronage, no illustrations, no covers, could in three years' time rival the circulation of any magazine then published is as much a miracle as the parting of the Red Sea waters or the bountiful ...
— Volume 1 of Brann The Iconoclast • William Cowper Brann

... wilderness about the river Thames. He inaugurated a policy of building roads and improving communications which showed great foresight; and he entered upon an immigration propaganda, by means of proclamations advertising free land grants, which brought a great increase ...
— The United Empire Loyalists - A Chronicle of the Great Migration - Volume 13 (of 32) in the series Chronicles of Canada • W. Stewart Wallace

... advertising pages for details and list of prizes, of which, there are many more than in the ...
— The Great Round World and What Is Going On In It, Vol. 1, No. 55, November 25, 1897 - A Weekly Magazine for Boys and Girls • Various

... endure and prosper, bearing testimony to the ability of its creators, as the family newspaper. Indeed, a daily or weekly paper which has gained by legitimate methods an immense circulation and a profitable advertising patronage is immortal. It may change owners and names, and character even, but it never dies, and if, as is usually the case, it owes its early reputation and success to one man, it not only reflects him while he is associated with ...
— The Bay State Monthly, Volume 3, No. 1 • Various

... certain range of considerations which would be identified as personal vanity in case they were met with among men beneath the Imperial level. And so far as the creation of this form of "good-will" by this manner of advertising is traceable to such, or equivalent, motives of a personal incidence, the provocation to economy along this line would presumably not be a notable factor in the case. And one returns perforce to the principle already spoken of above, that the ...
— An Inquiry Into The Nature Of Peace And The Terms Of Its Perpetuation • Thorstein Veblen

... write the whole paper himself, with the exception of the Woman's Page, now brightly conducted once more by Miss March. What he wanted Roland to concentrate himself upon was the supplying of capital for ingenious advertising schemes. ...
— A Man of Means • P. G. Wodehouse and C. H. Bovill

... speaking about ourselves we might mention that for three months—October, November, and December—we had, month by month, more paid advertising than any other magazine, while our December number had more pages of paid advertising than any other magazine at any time in the history of ...
— McClure's Magazine, Volume VI, No. 3. February 1896 • Various

... the days of crude advertising used to place men in costume at the shop door—a fireman when they were selling off a damaged salvage stock, or a sailor or, if a very enterprising tradesman, a diver, helmet and all, when selling off goods damaged ...
— The Confessions of a Caricaturist, Vol. 1 (of 2) • Harry Furniss

... for a wolf, its gaunt frame advertising the lines of an animal that was among the largest ...
— White Fang • Jack London

... it has always been much easier to point out faults than to do justice. Schiller himself set the fashion of a drastic criticism which had the effect of advertising 'The Robbers' as a violent youthful explosion containing more to be apologized for than to be admired. And indeed it is not a masterpiece of good taste. Upon an adult mind possessing some knowledge of the world's dramatic literature at its best, and particularly if the piece be ...
— The Life and Works of Friedrich Schiller • Calvin Thomas

... going abroad. In many cases, such persons it may be are not only lost sight of for years, but are never heard of again, and hence, when they become entitled to money, large sums are frequently spent in advertising for their whereabouts, and oftentimes with no satisfactory results. Indeed, advertisements for missing relatives are, it is said, yearly on the increase, and considerable sums of money cannot be touched owing to the uncertainty ...
— Strange Pages from Family Papers • T. F. Thiselton Dyer

... his chest with an appearance of some little pride, and pulled a dirty and wrinkled newspaper from the inside pocket of his great-coat. As he glanced down the advertising column, with his head thrust forward, and the paper flattened out upon his knee, I took a good look at the man, and endeavored, after the fashion of my companion, to read the indications which might be presented ...
— Short Stories of Various Types • Various

... advertisement every other week hereafter. We are compelled to this being overrun with orders. Unless they hold up we shall be obliged to withdraw it entirely. So much for the advantages of your medium for advertising. ...
— Scientific American, Vol. 17, No. 26 December 28, 1867 • Various

... connected with the show who finds plenty to do in attending to all newspaper advertising and advance writeups, publicity, photographs, billboard posters, photograph lobby frames and other display matter, as well as all other printing, including the newspaper ads and the distribution of printed matter. The fixing of the prices for tickets, which is most important, is usually ...
— The Art of Stage Dancing - The Story of a Beautiful and Profitable Profession • Ned Wayburn

... speculated on the handwriting of her rival. She obtained permission to keep the letter, with the intention of transmitting it per post to an advertising interpreter of character ...
— The Shaving of Shagpat • George Meredith



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